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Profit from placement
Companies, including non-IT firms, are making a beeline to college campuses scouting for talent, with attractive offers. The placement record is often the deciding factor in choosing an engineering college.
Perhaps the one question that is lingering in the mind of thousands of students and parents across the State is this: Do I wait for the single window admissions for the government pool? Or do I write the common entrance test for admissions to management quota seats?

Available seats
Of course, there is this one group which is quite impatient, trying to `book' the available seats. This represents parents and students who are desperate either for one particular branch of study or a particular college or a set of colleges. And nothing else. They would settle for no more, no less.

However, very many parents seem to be unaware of certain trends, which insiders point to.

For example, compared to 2004-05, the academic year 2005-06 saw a dramatic rise in the number of campus placements — placement officers put the increase between 25 and 35 per cent depending upon the branch of study and college.

In the present outgoing batch of students — not merely the top-rated colleges, but even in Tier II and III colleges — a large chunk of students have found high paying jobs.

Mohd. Tajudeen of Velammal Engineering College says there was a 30 per cent increase in the number of people landing up in jobs through campus placements.

This is one important aspect, placement officers in some of the colleges note, that parents need to look at seriously while looking to admit their wards.

The officers point out that even students in the non-circuit or IT-related branches have landed up in plum jobs.

Core sector attraction
"Core industry such as automobile and manufacturing industry has become a proactive recruiter," says the chairperson of a Chennai college.

For example, automobile industry has started paying high salaries nearly equal to the IT industry, a recent trend that is drawing youngsters.

Companies such as Mahindra and Mahindra, Ashok Leyland and LG pay over Rs.2 lakhs for deserving youngsters. They look for people from the Mechanical and Automobile branches. The TVS group is another active recruiter.

In Meenakshi Sunderarajan College of Engineering, almost the entire batch of Civil engineering students have found placements, some of them in the Middle East.

In fact, some students had more than two offers on hand. L and T, and many developers of townships are also coming now to campus searching for bright talent in core areas such as Civil and Mechanical.

Good pay packets
Keeping with the IT industry trends, the core sector companies are offering not only good pay packets, but even incentives after training. Some of them even promise loyalty incentives for those who stick to the company for two or three years.

All these have led to a situation where almost all civil engineering and mechanical engineering students have found placement.

"The Taj group of hotels has written to us seeking bright candidates from Civil and Mechanical Engineering branches for the hotel chain. The pay is not bad at Rs.12,500 for starters, besides incentives... ," notes another placement officer of a college, north west of Chennai.

The Hindu - Education Plus - Monday, June 12, 2006